The Hand & Lock Prize for Embroidery 2015 has announced the competition brief, written by Polly Kenny of the
London College of Fashion. The 2015 design brief is about ‘Strange Bedfellows’ and the individual design identities of Countries. Entrants are asked to explore either their own or any other countries identity, how can design be used to convey, create or reflect a sense of it’s identity through an object or experience. The objective of this year’s brief is to provoke thoughtful and surprising designs that create a bold new vision.
Hand & Lock, the 247 year old embroidery atelier to Worldwide fashion houses, the British Royal Forces and The
Royal Family has been running the prestigious embroidery prize since 2000 and now offers a prize fund in excess of
$26,000. It is also an opportunity for new designers to showcase their finest designs and potentially win a share of a life changing prize fund. Previous Prize winners have been able to fund their designs, start their own businesses and
go on to have great success.
The full 2015 brief, promotional posters and flyers have been distributed to over 1000 colleges and universities throughout the world. The registration deadline is March 31st and the deadline for round one entries is the end
of June. The final twelve are paired with industry mentors before submitting final completed work for the Prize giving ceremony in November. The Prizegiving ceremony is held at the historic Bishopsgate institute and is a
celebration of international fashion embroidery.
The Hand & Lock Prize for Embroidery commenced life in 2000. Initially aimed at students, in 2009, an open category was added to great success. Originally conceived by Chairman Alastair Macleod as a way of encouraging embroidery use in fashion and textiles, the Prize now welcomes in excess of 500 entries annually.