Fashion Week Spring Summer 2014 – Embroidery Report


Sequintial Art with Claire Barrett from Hawthorne & Heaney I was going to give you all a little over view today of my favourite bits from the various fashion weeks so far, but there is just too much to squeeze in !  The last couple of weeks have been madness with emergencies for paris and we have just surfaced from the joys of silk shading beautiful koi carp to find a huge pile of filing, tidying and various other admin we were supposed to do.  But embroidery comes first in H&H…… ALWAYS. I am instead going to treat you to three lovely ladies who have very different ways of using embroidery, but who I am equally obsessed with. First off, for all the hopeless romantics out there, the girls at Marchesa never fail to impress.  I know I am a terrible cliche with my taste sometimes but I would sell body parts to own one of these dresses.  Uncannily too a few are very similar to our dress project from last season so I have been placated for now, but who knows what’ll happen next season.

Marchesa SS14c
Marchesa SS14 (courtesy of Style.com)
Marchesa SS14d
Marchesa SS14 (courtesy of Style.com)
Marchesa SS14
Marchesa SS14 (courtesy of Style.com)

It’s this last one that really is the show stealer for me !! Next Holly Foulton.  Extremely different.  Holly uses embroidery in a very contemporary way which I think is extremely successful.  This season it was ‘optical test’ silk shaded florals.

Holly Foulton SS14
Holly Foulton SS14 (courtesy of Style.com)

The way this flash runs through the pleat is so considered.  Also the use of a silk shaded flower in this format is so so clever.

Holly Foulton SS14
Holly Foulton SS14 (courtesy of Style.com)
Holly Foulton SS14
Holly Foulton SS14 (courtesy of Style.com)

Who can forget last years saber tooth sequins used to create such incredible flowers onto PVC in her Spring Summer 2013 collection.  I think I may have harped on about these before, but just in case you’ve forgotten !!

Holly Foulton SS13
Holly Foulton SS13 (courtesy of Style.com)
Holly Foulton SS13
Holly Foulton SS13 (courtesy of Style.com)

Rant over !!  In conclusion we here at Hawthorne & Heaney are very pleased with this seasons offerings from the fashion weeks, well done fashion folks….. keep it up ! PS.  If you would like continue the embroidery stalk further try Meadham Kirchhoff, Fausto Pulisi (thank you my dear friend and incredible embroiderer Joe Mitchell for these spots!) the crazy lips at Giles (even if they look very similar to our lovely friend Claire Barrows work from last season!) and of course the bold and the beautiful at D&G. Over and out ! C xx


Claire Barrett
Claire Barrett is an embroidery designer who has been working in the embroidery industry for six years. A former Creative Director at Hand & Lock, Claire runs Hawthorne & Heaney, dealing with celebrity clients such as Kanye West and high profile companies such as Henry Poole & Company Savile Row tailors. Claire is passionate about making embroidery accessible to everyone by offering sponsorships to young designers and even running the London Embroidery School to teach beginners classes to those who are interested in getting a taste of what embroidery has to offer.
Claire Barrett

@HawthorneHeaney

Hawthorne & Heaney are an Embroidery company dealing with design, consultation, management and production.
Photographer Jeffrey Jackson captures striking yellow and blue hues around Mount Rainier National Park as the sun s… https://t.co/pVDyhMTYTU - 20 hours ago
Claire Barrett